How to measure the performance of your affiliate marketing campaign

Measure the performance of your affiliate marketing campaign with TORO Advertising Performance of your affiliate marketing campaign Affiliate marketing campaign performance tips Affiliate marketing campaign as an affiliate beginner Track the performance of your affiliate marketing campaign

How to measure the performance of your affiliate marketing campaign

The Analytics as a Service (AaaS) Market value is currently around $15 million and is expected to increase to $69 million by 2028. This trend shows how important analytics are to digital marketers, including online creators, affiliate marketers, publishers, webmasters, etc. When you run a marketing campaign, it is crucial to constantly track the performance of your affiliate marketing campaigns to gather insight from the results they drive. In fact, a significant number of marketers will agree on how important is to measure affiliate marketing campaign performance in order to make the most impactful decisions and drive more sales. In this article, we want to go further into marketing analytics and explain how important it is to measure the performance of your affiliate marketing campaign as well as understand the process as a vital part of any affiliate’s daily work, whether […]

Admin July 7, 2023

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5 useful tips for affiliate marketing beginners

Introduction Affiliate marketing has grown exponentially in recent years as brands understand its power and invest more money in this branch of digital marketing than ever before. In fact, 81% of brands use affiliate programs to boost brand awareness and sales as of 2023. In addition, increasingly more people are shopping online and 74% of potential clients check affiliate websites before making a purchase. Editorial content such as blog posts and articles are the most converting types of affiliate content since they are perceived as more engaging and trustworthy by potential buyers, who are more likely to engage with it. The main reason why affiliate marketing is becoming more and more popular is because plays a crucial role in customer acquisition efforts, more so than any other channel. According to a Kenshoo research report, 85% of online shoppers prefer Google […]

Admin June 21, 2023

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10 best traffic sources for Affiliate Marketing in 2023

Introduction Affiliate marketing has experienced incredible and consistent growth over the last few years. Among other trends and studies, we can confirm this because affiliate marketing intent search is increasing over time. According to Google Trends, in the last 5 years, the search term “affiliate marketing” in the United States has increased by +400%. Additionally, we can predict that brands and companies will increase affiliate marketing investment in 2023. This is due to a study that estimates total spending to be around $10 billion. So in this article we aim to bring you the best traffic sources for affiliate marketing. What are traffic sources in Affiliate Marketing A traffic source refers to any platform or medium through which visitors can find your website, offer page or landing page. Whether you’re an affiliate or publisher, your main duty is to drive […]

Admin May 23, 2023

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How to measure social media success for your business

Social media success with affiliate marketing Social media has become the place where people share their life experiences, and engage with their network of contacts. According to Statista, social media usage is one of the most popular online activities. In 2021, over 4.26 billion people used social media worldwide, a number projected to increase to almost six billion in 2027. It is then not surprising that the trend of brands and companies investing in social media to reach their potential audience is also rapidly increasing. Social media success with affiliate marketing is measurable, in this article we will explain how. Besides a large number of active users, social media encourages end-user decision-making processes. According to a study, 71% of live-stream viewers have purchased something via social media, and 48% want to buy more using in-platform commerce tools. Bit by bit, social […]

Admin May 16, 2023

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How to monetize a blog with affiliate marketing in 2023?

Introduction By now, it is quite possible that you own a blog and you are searching for different options in order to monetize the content and generate profits. If you arrived at this article just through curiosity, I’m sure you won’t regret it once you have learned some expert monetization tips after reading this article. In fact, according to 68.52% of people, a blog gives a website credibility, they are more likely to buy the products from a trusted blogger. In addition, our own experience as consumers reveals that we get more engaged with content that includes images and videos. According to this report, 85% of people are more likely to buy a product after seeing an explainer video, and 91% of people say they want to see more online videos from brands in 2023. So it is clear that […]

Admin April 26, 2023

How to rank higher on search engines 2023

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How to rank higher on search engines: 7 SEO Tips for your website

Introduction How to rank higher on search engines? This is every webmaster’s eternal question. Google’s mission is to organize the world’s information and make it universally accessible and useful. Search engines have become a natural way for users to find answers to questions, buy products, stay tuned for news, discover locations, etc. Google is the most visited website in the world and it makes our lives easier by giving us access to never-ending information. Furthermore, Google’s search engines are fully-automated algorithms aimed to rank websites and filter data based on 3 types of queries that people make, and according to their buyer’s cycle: “Do” queries - Transactional contentDo queries are intended to complete a transaction such as buying a product, downloading a movie, or even ordering food to take away. Example: “Buy running shoes” “Know” queries - Informational contentThe user […]

Admin April 6, 2023

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How do I define my target audience for affiliate marketing?

At TORO Advertising our team is often asked, “How do I define my target audience for affiliate marketing?” Firstly, let's look at it from a target consumer’s perspective: We love to feel understood and special when we are targeted with advertising that is relevant to us. When the intention is closer to our interests it makes the message more appealing to us. Put simply, we like receiving customized, one to one advertising. It makes us much more likely to react positively because personalized experiences improve our satisfaction. According to SmartFocus, personalization leads to a 67% transaction value, a 300% conversion rate, and a 7% annual revenue increase. “Marketers see an average increase of 20% in sales when using personalized web experiences, with personalized CTAs [calls to action] resulting in a 42% higher conversion rate than generic CTAs,” according to Jess […]

Admin March 9, 2023

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The 8 most profitable verticals for Push Ads [Updated]

Push Notification advertising is not new and affiliate marketers have been using the format for almost a decade. Despite many new ad formats released since then, Push ads still remain powerful and profitable. In fact, according to Criton, Push Notifications have an open rate of 90% and boost app engagement by 88%. In this article, we will explain what Push ads are in detail, show you the most profitable verticals for Push Ads and some great tips to help you get more conversions. What are Push Ads Push Ads are a form of online advertising which delivers short messages that show up directly on the users' desktop or mobile devices via Push Notifications. So, when a notification with text displays on your phone, that is a Push Notification. For affiliates, the great thing about Push Ads is that this method connects […]

Admin February 23, 2023

Boost your conversions with dating smartlinks

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Boost your conversions with our Dating Smartlinks!

Introduction Valentine's Day is just around the corner and it already smells of love, doesn’t it? All over the world couples celebrate their relationship and singles feel the pressure to find a potential date. So, Valentine’s Day is the perfect time to promote dating offers! Take advantage of the love on the 14th of February, and get a boost in your profits from conversions with Dating Smartlinks. Not only for Valentine’s Day but all year round. The Online dating industry has increased in popularity in the last few years and it is continuing to grow with millions of users worldwide. This trend is set to continue to grow as online dating is one of the preferred methods to find a soulmate, have some intimate fun or just get to know new people. According to Statista, in 2022 there were over […]

Admin February 10, 2023

Affiliate Industry

How to do Affiliate Marketing without a website?

What is Affiliate Marketing? Affiliate marketing is a method of marketing where affiliates earn a commission by running ad campaigns to promote products or services from another brand. This marketing technique is based on performance results and the affiliates will earn a percentage of the earnings for each sale or action they achieve. This blog post will explain how to do Affiliate Marketing without a website. What is a website? Simply speaking, a website is a collection of web pages related to a particular content/topic that users can view by using web browsers or search engines and through different devices: Desktop, Mobile, Tablet, SmartTV, and Games Consoles. The content of the website can be in different formats such as text, images, videos, audio, etc. and the purpose is to be informative. Can I get started with Affiliate Marketing without a […]

Admin January 5, 2023

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How to measure the performance of your affiliate marketing campaign

10 best traffic sources for Affiliate Marketing in 2023

How to measure social media success for your business

How to monetize a blog with affiliate marketing in 2023?

How to rank higher on search engines: 7 SEO Tips for your website

How do I define my target audience for affiliate marketing?

The 8 most profitable verticals for Push Ads [Updated]

Boost your conversions with our Dating Smartlinks!

How to do Affiliate Marketing without a website?

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